Cornerstone Athletics was a sports training organization based in the Orlando, Florida area. It’s owners, Marcus and Barbara Bailey, have been staples in the Orlando athletic community for years. Through a focusing process, Marcus and Barbara knew it was time to take Cornerstone to the next level ultimately resulting in the transition from Cornerstone Athletics to become Excelerator Sports.
Excelerator Sports is a company dedicated to making people better. Built on the foundation of “excelerating performance”, the participant’s end result will be elevated sports skills and a stronger sense of character. The Excelerator Sports focus is to champion potential greatness in all areas of life.
Immerseme was contacted to design a new website to reflect the new brand for Excelerator, but also design a new website strategy to shorten Excelerator’s sales cycle by driving traffic to online signups and payment processing.