You're headed to a meeting. You spoke to this company on the phone and you think they might be the perfect business to partner with. They seem to be reputable and knowledgeable. If all goes well, this could be a very lucrative partnership for both of you.
But then, you get to their office. Let's just say you're...... less than impressed.
The walls are painted a lovely hue of mustard yellow. It smells funny in there. There are papers everywhere, stacked on the floor. The framed velvet "art" on the wall is slightly disturbing, and the orange shag carpet is a bit much. You feel like you've stepped back into the 70's. The first face you see is a woman who is dressed in running shorts and she is smacking her gum. She's got the television in the lobby turned to a Maury episode entitled "Are You My Daddy?" and the couch you're told to wait on is covered in cat hair.
Maybe you were wrong about this company. They seem dated, unprofessional, and messy. Before the meeting even begins, you leave. You know this isn't the right fit.
My friends, this is what will happen to you if you have a bad website.
People come to you on the web to get a first glimpse of you. This is a MAJOR first impression that is hard for people to forget.
Your website will make you seem either legit or irrelevant. Classy or unprofessional. Attractive or overwhelming.
You may have great content, but if it isn't presented well, it won't matter. People will click out of your website faster than you even know if they don't feel like this is the right place.
All websites are NOT created equal.
Are you making the right first impression?
Posted on
Mon, July 18, 2011
by Jen Isaminger
filed under