Search engines like Google are constantly making changes to the ways that they discover, index and display websites on their search results. This week, Google made a major change to their search algorithm to keep spammy websites from showing in their search engine results pages (SERP's). At Immerseme, we carefully follow Google's guidelines and only use accepted "White Hat" good-guy SEO techniques. We have your interests at heart and improving your bottom line with integrity is our measure of success.
Although "Black Hat" search engine optimization can produce limited short-term increases in web traffic in some instances - the long-term effects can be devastating to your business. Success should be measured in completed goals or sales over the long haul and not by site visits only.
The following video provides more information is what is being dubbed the Google farmer update:
Posted on
Sat, February 26, 2011
by Mark Weible, Immerseme, Internet Marketing
filed under